Diving into research about customer experience and three simple ways you can align your marketing to focus on your customer first. (Hint: it makes you more money.)
Portfolio
1/ Blog Posts
Ghostwritten not included.
Native Advertising: How to Send Your Conversions Skyrocketing in 2020
What’s so special about native ads anyway, huh? This informative guide answers that as well as provides a step-by-step process for creating your first native ad campaign.
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7 Miniature Link Building Guides for Reaching New SEO Heights
An informative B2B blog post aimed at SEO newbies written in a conversational tone. Written for MonitorBacklinks.com.
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Have You Been a Bad, Bad Backlinker? How to Avoid a Google Penguin Penalty
I really had fun with this one. 😉 A blog post detailing some ways to recover from black hat SEO penalties. Written for MonitorBacklinks.com.
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How to Turn Red Flags Around to Build Trust With Your Clients
A guide to building lasting client relationships for digital project managers. Written for DigitalProjectManager.com.
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2/ Web Copy
I love SaaSy stuff.
StoreBuilder eCommerce
While working for Studiothink, I wrote the entire website for StoreBuilder: the world’s fastest, most flexible e-commerce solution. This involved extensive client interviews, research and product demos to understand both target audience and features of the SaaS product.
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3/ Strategy
Brand and content strategy projects.
Landplay
Created a full brand, positioning, messaging and voice strategy for Landplay, a B2C firm that helps homeowners plan for and maximize the ROI of their property when selling to developers. Project was in partnership with the fabulous Form Meets Function Creative, who designed the client’s gorgeous new brand based on my strategy.
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Clients
Like what ya see? Let’s make magic happen for you, boo.